Krista Bowman INSIGHTS Advisory Board Member
Biography
Krista Bowman is a marketing executive with proven success in delivering transformative business solutions for Fortune 500 companies in the healthcare industry. Passionate about innovating in healthcare, she spent her 20-year career ideating beyond the status quo. Krista focused her career in advertising and digital product + service development with a specialty in oncology, cardiovascular and pain management. She utilized the connection of data and behavioral theory with the power of storytelling to earn the Grand Prix in the Health/Pharmaceutical category at the Cannes Lions International Festival of Creativity in 2015.
More recently, Krista has moved into the business side of healthcare and has been providing business strategy and new opportunity development for early and mid-stage start-ups in the healthcare category, one of which is centered on healthcare reform at the provider level.
Krista is involved with international outreach through non-profit organizations such as Cross-Cultural Solutions. She is particularly connected to global health and has lived & worked in emerging markets focused on HIV/AIDS. Locally she’s connected to God’s Love We Deliver, the leading provider of individually-tailored meals for those suffering from chronic illness.